NIKKI LAGOUROSREALTOR · RESTON, VA

Seller presentation

How I'll sell your home for more, and faster

A proven system: clear prep direction, designer staging, magazine-quality photography and video, and targeted marketing that puts your home in front of the right buyers from day one.

Selling Realtor in Northern VirginiaBy units sold since 2020. Source: Bright MLS and RealTrends data.

$17.88*More per square foot than the market averageBright MLS data

45%*Faster sales than the market averageBright MLS data

101.1%*Average sold-to-list price ratioBright MLS data

*My Reston listings compared with the Reston market average, Bright MLS data.

Nikki Lagouros, Reston VA realtor — **Nikki Lagouros**Realtor
Berkshire Hathaway HomeServices PenFed Realty
703-596-5065

Cover photo: 18969 Peale Ln, Leesburg, a Nikki Lagouros listing

Verified, sourced, checkable

Proof, not promises

Every number has a named source you can check.

#1Selling realtor in Northern Virginia by units sold since 2020Bright MLS & RealTrends

#1In Reston by volume ($87.61M) and units sold (117)RealTrends Verified · 2025 sales

345+Client reviews on Google and ZillowGoogle and Zillow

Sources: Northern Virginia ranking, since 2020: Bright MLS and RealTrends data (how it's measured). Reston ranking and awards: RealTrends Verified 2026 rankings and awards, based on 2025 sales data (view profile). Price-per-square-foot, speed and sold-to-list figures above: Bright MLS data.

What clients say

Nikki was an excellent choice when it came time to sell my late father's condo. She and her staff were efficient, caring and knowledgeable about how best to market the property. It sold quickly with multiple offers over listing price. I would definitely recommend her.Anne MeyerGoogle review · via Trustindex

Nikki has helped me both buy and sell a house. She is very knowledgeable, experienced and watched out for my best interests.Kristine OvermireGoogle review · via Trustindex

Nikki was an absolute professional from start to finish. She was experienced, responsive, easy to communicate with, and helped keep the transaction moving smoothly all the way to closing.Bruce RosenbergerGoogle review (lender) · via Trustindex

      EXCELLENT  
   Based on 345 reviews 
    
 
 
 
   
 
 
      Posted on Google  
   
   Bruce Rosenberger 
 33 days ago
 
 
 Trustindex verifies that the original source of the review is Google. I recently had the pleasure of working with Nikki Lagouros, who represented the seller on a home my buyers purchased in Reston, VA. Nikki was an absolute professional from start to finish.
She was experienced, responsive, easy to communicate with, and helped keep the transaction moving smoothly all the way to closing. You can tell Nikki knows the Reston market extremely well and takes great care of her clients.
As a lender, I always appreciate working with experienced agents who communicate well and work together to get everyone to the finish line. Nikki Lagouros was a pleasure to work with, and I hope we get the opportunity to work together again!
  
 
     Posted on Google  
   
   Kristine Overmire 
 33 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Nikki has helped me both buy and sell a house. She is very knowledgeable, experienced and watched out for my best interests.
  
 
     Posted on Google  
   
   Anne Meyer 
 35 days ago
 
 
 Trustindex verifies that the original source of the review is Google. Nikki was an excellent choice when it came time to sell my late father's condo.  She and her staff were efficient, caring and knowledgeable about how best to market the property.  It sold quickly with multiple offers over listing price. I would definitely recommend her.
  
 
     Posted on Zillow  
   
   Adriana 
 73 days ago
 
 
 Verified Dorian was so helpful throughout the entire purchase of my home. She was determined to help me find exactly what I was looking for and was always on top of everything! She was incredibly personable, responsive, and willing to go the extra mile to make sure I found the right home. I truly appreciate all of her help and guidance throughout the process. Thank you so much, Dorian! I highly recommend her to anyone looking to buy a home!
  
 
     Posted on Zillow  
   
   Ryan Darby 
 79 days ago
 
 
 Verified Daniel did a tremendous job helping us buy our first home in Alexandria, VA. I could not imagine using a different realtor. Daniel was professional, personable, responsive, knowledgeable, and incredibly helpful throughout this process. He made buying a home smooth and stress-free.
  
 
     Posted on Zillow  
   
   clairec17 
 88 days ago
 
 
 Verified Daniel was great to work with. He recently helped my husband and me purchase our first home. The process was intimidating, but we are so glad we met Daniel because he guided us every step of the way. He was extremely communicative, answered all of our questions, and always offered thoughtful, professional advice. Thanks to his guidance, we were able to secure our home in a very competitive market. Not only was he instrumental in helping us find our home, but he has continued to be a valuable resource by connecting us with trusted contractors and vendors to help us maintain and improve it.

We couldn’t recommend Daniel more highly to anyone looking to buy a home!
  
 
     Posted on Zillow  
   
   Tatiana Muldrow 
 90 days ago
 
 
 Verified Dorian did an amazing job assisting us with the purchase of our condo. She was able to accommodate our many requests to see multiple properties on short notice (over snow-filled parking lots) and always with a smile. She was also extremely patient with us as we navigated the inspection and buying process. She was quick to answer our questions and made sure we felt at ease and supported throughout the entire process and beyond.
  
 
     Posted on Zillow  
   
   caltabianof1 
 95 days ago
 
 
 Verified Couldn’t recommend Dorian enough. We were navigating a very tough Reston market and were intimated by the process, but Dorian was very patient in educating us and addressing our concerns, and ultimately working very hard to find us exactly the house we were looking for. Dorian gets the job done, is very friendly, and is the most connected and well respected agent in the Reston market. If you’re looking to buy or sell in Reston, you’d be working against yourself not having Dorian and Nikki on your side.
  
 
     Posted on Zillow  
   
   Keyur 
 95 days ago
 
 
 Verified Dorian is very professional and responsible. Her insights were really useful for us. Dorian comes is with wealth of knowledge about process, locality, and cutomisation requirments. Dorian spots details easily and has added amazing value during house hunt. I recommend her for your house hunt.
  
 
     Posted on Zillow  
   
   Patricia Brennan 
 103 days ago
 
 
 Verified Daniel was amazing and super responsive. Despite being overseas while searching for houses he was always extremely responsive to any request or inquiry. He worked diligently and was very communicative and honest about the houses he toured virtually for us. Would 10 out of 10 recommend!! He made our buying experience stress free and we love the house we are in. He will definitely be our go-to realtor for anything we need in the future!
  
 
 
  
 
   Verified by Trustindex  Trustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more

Read Google reviews Zillow Reviews More testimonials

Your plan

Your selling plan in 60 seconds

Answer three quick questions and see how I would sell your home and when to start.

When would you like to be on the market?

Step 1 of 3

What matters most to you?

Step 2 of 3

How would you describe your home today?

Step 3 of 3

Your plan

Send me my custom plan See my launch calendar

Day -14 to closing

The process

A typical timeline, adjusted to your home and your goals. You always know what happens next.

Pick a launch day to see your own calendarLaunch days are Thursdays, so your home debuts ahead of the weekend.

Day-14
Strategy & pre-listing inspection
We set pricing strategy and timing, and I order a pre-listing home inspection so there are no surprises once buyers are involved.
Day-13
Prep guidance
A room-by-room plan: what to repair, declutter and refresh, and what is not worth the money. Trusted vendors if you need them.
Day-8
Designer staging
Custom, physical staging tailored to your home and buyer, with half the cost covered by me.
Day-6
Photo, video, twilight & drone
High-impact photography, interior and exterior video trailers, twilight exteriors and aerial drone shots.
Day-5
2D floor plan
A detailed, measured 2D floor plan so buyers understand the layout before they visit.
Day-5
Coming Soon campaign
An exclusive Coming Soon campaign featuring exterior night photography to build demand early.
Day-4
Zillow Preview
Priority pre-market placement on Zillow and Realtor.com at no cost to you, with early buyer feedback to fine-tune pricing.
Day0
Launch with Zillow Showcase
Premium placement, immersive media and personalized email promotion to engaged buyers.
Day0+
Targeted ads everywhere
AI-driven ads on social media, Google, YouTube and TV, written for your custom buyer persona, with geolocation and retargeting.
Week1+
Showings with QR codes
QR codes in the home and on the sign open your property website with photos, floor plans and neighborhood insights. Every inquiry comes to me.
Offer!
Offers & negotiation
I review every offer with you line by line and negotiate price, terms, contingencies and timing.
Contract✓
Home warranty
A home warranty gives buyers confidence and protects you during the transaction.
Close★
Closing
I manage every deadline through settlement so you can focus on your next move.

Case study · 3985 Fawnridge Ct, Woodbridge

One home, start to finish

Here is exactly what I did for a recent seller, and what happened next. The same plan applies to your home.

Step 1 · Designer staging

Before staging: family room at 3985 Fawnridge Ct with oversized sectional, as it looked at the listing appointment — **Family room**Lighter, scaled seating and a clear walkway let the two-story stone fireplace and windows take center stage.
Tap a photo to enlarge

After staging: family room at 3985 Fawnridge Ct with light, scaled seating facing the two-story stone fireplace — **Family room**Lighter, scaled seating and a clear walkway let the two-story stone fireplace and windows take center stage.
Tap a photo to enlarge

Before staging: primary bedroom at 3985 Fawnridge Ct, as it looked at the listing appointment — **Primary bedroom**A scaled upholstered bed, matching nightstands and a light rug open up the vaulted room and let the big window shine.
Tap a photo to enlarge

After staging: primary bedroom at 3985 Fawnridge Ct with upholstered bed, matching nightstands and a light rug under the vaulted ceiling — **Primary bedroom**A scaled upholstered bed, matching nightstands and a light rug open up the vaulted room and let the big window shine.
Tap a photo to enlarge

Before staging: lower level at 3985 Fawnridge Ct with dark sectional and treadmill, as it looked at the listing appointment — **Lower level**The dark sectional and gym gear came out; a bright, defined lounge now reads as bonus living space.
Tap a photo to enlarge

After staging: lower level at 3985 Fawnridge Ct styled as a bright lounge — **Lower level**The dark sectional and gym gear came out; a bright, defined lounge now reads as bonus living space.
Tap a photo to enlarge

Staging investment shared 50/50 with Nikki.Tap any photo to view it full screen. "Before" photos were taken at the listing appointment, so lighting and angles differ slightly.

Step 2 · Twilight & drone photography, full launch

How buyers responded

Launched with twilight and drone photography, Zillow Showcase and my full marketing plan. Here is Zillow's report, compared with similar nearby listings.

ResultOffers before it hit the market. Under contract 1 day after going live.

Designer-staged two-story family room with stone fireplace at 3985 Fawnridge Ct

Twilight front exterior of 3985 Fawnridge Ct with every window glowing

Staged formal dining room with chandelier and gallery wall at 3985 Fawnridge Ct

Impressions

49,615

↑ 500% more than similar listings

Views

3,768

↑ 447% more than similar listings

7.6% of impressions became views

Saves

193

↑ 347% more than similar listings

5.1% save rate

114

↑ 464% more than similar listings

Personalized email promotion

876 delivered

597 opened

68% open rate

Listing vs. similar listings

20-day totals. Bars scaled within each row.

Impressions

49,615

~8,269

Views

3,768

~689

Saves

193

~43

114

~20

3985 Fawnridge CtAverage similar listing*

Cumulative views, days 1 to 19

Buyer views kept climbing well above the local average.

3985 Fawnridge CtAverage similar listing

Source: Zillow Listing Performance report, 3985 Fawnridge Ct, 20 days on market, 10/03/2026. Totals and percentages are as reported by Zillow; "similar listings" are nearby homes of the same type in the same price range and list period, as defined by Zillow. *Average similar-listing totals are calculated from Zillow's reported percentages. Daily curve values are traced from the report's chart and are approximate.

Want this for your home?I'll tailor the plan, prep list and staging to your house and your timeline.Get my plan

Your media package · included with every listing

Photography that stops the scroll

Twilight exteriors, drone aerials and quality interior photos lead the Coming Soon campaign, the ads and the first photo buyers see. Tap any photo to view it full screen.

Plus interior and exterior video for social, YouTube and TV. Here is the 18969 Peale Ln listing video:

Photos: 18969 Peale Ln, Leesburg, a Nikki Lagouros listing.

Your media package · 3D walkthrough & 2D floor plans

Let buyers walk through first

A 3D tour and a clear, measured floor plan answer the questions photos can't: how rooms connect, where the light comes from, and whether the furniture fits.

3D Home tour · 3985 Fawnridge Ct, Woodbridge

A Nikki Lagouros listing. Tour and floor plan hosted by Zillow; drag to look around, tap the dots to move.

Open full screen

Detailed 2D floor plan of 3985 Fawnridge Ct, Woodbridge, VA, showing Floor 1, Floor 2 and the finished basement with room dimensions

Tap to zoom

Detailed 2D floor plan: 3985 Fawnridge Ct, Woodbridge.

Detailed 2D floor plans

Room names and dimensions on every level
Included in the MLS, Zillow Showcase and your property website
Printed in the home for every showing

Marketing reach · built around your buyer

Marketing that finds your buyer

Step 1 · Who we market to: custom buyer persona & geofenced ads

Example persona

The move-up buyer

Based on recent buyer activity for similar homes. Every ad is written for this person, and served where they actually live, work and spend time.

What they want in a home

Buyers moving up for more space, a home office and a shorter commute, who value move-in-ready condition and outdoor space.

Relocating from

Townhomes and condos in Reston, Herndon and Arlington, plus out-of-area moves from DC and Maryland.

Where they work

Tech and government-contracting employers along the Dulles Toll Road and Route 28 corridors, and in Tysons.

Where they spend time

Reston Town Center and One Loudoun for dining and shopping; trails, parks and youth sports on weekends.

Where they look

Instagram and Facebook in the evening, YouTube and streaming TV on weekends, Zillow saved searches daily.

What moves them

Move-in-ready finishes, natural light, a home office, and a clear picture of the layout before they tour.

Geofencing ads

I draw virtual boundaries around the places this buyer goes: employer campuses, commute corridors, shopping and dining hubs, and recreation spots. Phones inside those zones see your home's ads on social media, streaming apps and the web, then get retargeted after they leave.

Ad angle written for them: "Space for everyone, minutes from everything. Tour this weekend."

Example only. Your home's buyer persona and geofence zones are built from recent sales and demographic data around your home.

Step 2 · What your campaign will look like

Facebook feed ad

Nikki Lagouros, RealtorSponsored

Twilight at 18969 Peale Ln. Five bedrooms, a pool and fenced pastures on a private Leesburg estate. Tour it before the weekend.

Twilight front exterior of 18969 Peale Ln under a sunset sky

bestrestonagent.comJust listed in Leesburg

Learn more

LikeCommentShare

Sample campaign preview. Final creative is custom to your home.

Instagram story

Twilight overhead view of the lit pool and patio at 18969 Peale Ln

NLbestrestonagent · Sponsored

Just listed

Leesburg, VA · 5 BD · 6 BA · 5,954 SF

Tour the home

Sample campaign preview. Final creative is custom to your home.

Coming Soon teaser

Sunset aerial of 18969 Peale Ln with its winding fenced drive

Nikki Lagouros · Realtor

Coming
Soon

Leesburg, Virginia

Private previews available · 703-596-5065

Sample campaign preview. Final creative is custom to your home.

Connected TV ad frame

Blue-hour view of the lit pool and rear of 18969 Peale Ln

Now showing in Leesburg

18969 Peale Ln · 5 BD · 6 BA · 5,954 SFNikki Lagouros, Realtor · 703-596-5065

SCAN TO TOUR

Sample campaign preview. Final creative is custom to your home.

QR sign rider

Scan for photos, video & floor plans

Property website · Nikki Lagouros

Sample campaign preview. Final creative is custom to your home.

This QR code is live: it opens the real property website for my listing at 2068 Beacon Heights Dr. Your home gets its own site and code.

Phone view of the 2068 Beacon Heights Dr property website

Live example

Live example: Beacon Heights property website

Every listing gets its own property website: photo gallery, 3D tour, floor plans, HOA details, schools, commute times and a direct way to reach me. The QR codes on the sign and inside the home open it instantly.

See a real example

2068 Beacon Heights Dr, Reston: a Nikki Lagouros listing. Opens in a new tab.

See more sample ads: Instagram post, YouTube, Google display

Instagram post

bestrestonagentSponsored · Leesburg, Virginia

Summer rear exterior and pool at 18969 Peale Ln

♡ ◯ ➤

bestrestonagent Pool days, sorted. Leesburg, VA · 5 BD · 6 BA · 5,954 SF. Link in bio for the full tour.

Learn more›

Sample campaign preview. Final creative is custom to your home.

YouTube pre-roll

Aerial view of 18969 Peale Ln and its tree-lined drive in summer

An estate above the pastures · 18969 Peale Ln

Ad · 0:06Skip ad ▶|

Nikki Lagouros, Realtor
bestrestonagent.com

Book a tour

Sample campaign preview. Final creative is custom to your home.

Google display ad

Ad ⓘ

Front exterior of 18969 Peale Ln on a summer day

Leesburg estate on acreage

5 BD · 6 BA · 5,954 SF · Tour today

View home

Sample campaign preview. Final creative is custom to your home.

Google display leaderboard

Twilight side view of 18969 Peale Ln and its garage

Pool, pastures & privacy in LeesburgLeesburg, VA · 5 BD · 6 BA · 5,954 SF

Tour the home

Sample campaign preview. Final creative is custom to your home.

Marketing reach · before and after launch

Zillow Preview + Zillow Showcase

Your home builds an audience before it hits the MLS, then launches with Zillow's premium listing experience.

18%

More views in the first 14 days

Zillow Preview gives your home priority pre-market placement on Zillow and Realtor.com. It costs you nothing, and early buyer activity helps us fine-tune pricing.

According to Zillow: Preview listings saw 18% more views in their first 14 days than comparable listings.

75%

More page views with Showcase

Premium placement, immersive media, room-by-room photos, interactive floor plans and personalized email promotion to engaged buyers. Showcase listings also earned 68% more saves.

According to Zillow (April 2024), compared with similar nearby listings.

20% · 2%

Faster offers, stronger prices

Showcase listings were 20% more likely to have an accepted offer within the first 14 days, and sold for about 2% more.

According to Zillow (April 2024), compared with similar typical listings.

Marketing reach · no call centers, no lost leads

Every buyer inquiry comes to me

When a buyer reaches out about your home, from any source, they reach me. That means faster answers, better-qualified showings, and real feedback for you.

ZillowShowcase, Preview & listing inquiries

Realtor.comPreview & listing inquiries

AdsSocial, Google, YouTube & TV

QR codesSign rider & in-home scans

RealtorsMy network & buyer database

↓

Nikki LagourosPersonally follows up, qualifies buyers and reports back to you

Prepared for your neighborhood

Your market snapshot

Choose your area to see what homes are selling for right now. At our walk-through I bring the Bright MLS numbers for your exact community and home type.

Choose your area

-Median sale price

-Median days on market

-Sale-to-list ratio

-Sold above list

Source: Redfin housing market data, three-month medians ending September 2026 (accessed October 23 and November 2, 2026). Medians blend condos, townhomes and single-family homes. Falls Church has few sales, so its figures swing more.

Straight answers

Questions sellers ask me

What does it cost to sell with you?

Brokerage compensation is negotiable and set in your written listing agreement, and I walk you through it, and every other selling cost, before you sign. Virginia's statutory seller transfer charges add up to about 0.30% of the price in Northern Virginia. If you are also buying with me, your buy-and-sell package is tailored to your situation.

Do I have to pay for staging?

Custom, physical designer staging is part of the plan, with half the cost covered by me.

How long until my home is on the market?

A typical plan runs about two weeks from our strategy meeting to launch day: inspection, prep, staging, photo and video, Coming Soon and Zillow Preview. Use the launch calendar above to see real dates.

Do I need to make repairs first?

Only the ones that pay. My room-by-room prep plan separates what buyers reward from what is not worth the money, and the pre-listing inspection tells us early. For distressed situations, I can also make a written cash offer within 24 hours of one walkthrough and close in as little as 7 days.

Who will I actually work with?

Me. I am the only listing agent on my team and I personally handle every listing, from pricing to negotiation. Laura Dotis, my Operations Manager, keeps paperwork and deadlines on track, and in Reston my dedicated Reston Association Representative helps resolve RA violations on resale disclosure documents.

How fast will you get back to me?

I typically reply in about 3 minutes. Every buyer inquiry about your home comes straight to me as well, so you get real feedback fast.

What if I need to sell and buy at the same time?

We line up both moves together. My buyer's agents and operations manager support your purchase while I handle your listing, and your package is tailored to your situation.

Free, no obligation

Get your custom selling plan

Tell me about your home and I will send your pricing range, prep list and launch calendar. Prefer to talk? Call 703-596-5065 or text 910-382-0029.

Next steps

Let's sell your home for more

Here's what happens when you're ready.

1Walk-through & pricingWe walk your home together and set a pricing strategy using current Bright MLS data for your neighborhood.

2Your prep & staging planA room-by-room prep list, the pre-listing inspection, and a staging plan with half the cost covered by me.

3Your launch calendarPhoto and video shoot, Coming Soon, Zillow Preview, then launch day with Zillow Showcase and your ad campaign.

Call 703-596-5065 Text me Email Nikki

Sources. RealTrends Verified 2026 rankings and awards, based on 2025 sales data (realtrends.com/agent-profile/nikki-lagouros-virginia). Northern Virginia ranking, since 2020: Bright MLS and RealTrends data. Price-per-square-foot, speed and sold-to-list figures: Bright MLS data, as published at bestrestonagent.com/rankings. Review count: Trustindex review widget on bestrestonagent.com (345 reviews as of 10/07/2026). Case study: Zillow Listing Performance report, 3985 Fawnridge Ct, 20 days on market, 10/03/2026. Zillow Showcase figures, according to Zillow: 75% more page views and 68% more saves than similar nearby listings, 20% more likely to have an accepted offer within 14 days, and about 2% higher sale price (Zillow, April 2024). Zillow Preview figures, according to Zillow: 18% more views in the first 14 days vs. comparable listings.

Nikki Lagouros, Realtor · Berkshire Hathaway HomeServices PenFed Realty · 703-596-5065 · Past performance does not guarantee future results. Campaign mockups are illustrative samples.

Get my selling plan

Get my plan Call Text

How I'll sell your home for more, and faster

Proof, not promises

Your selling plan in 60 seconds

When would you like to be on the market?

What matters most to you?

How would you describe your home today?

Your plan

The process

Strategy & pre-listing inspection

Prep guidance

Designer staging

Photo, video, twilight & drone

2D floor plan

Coming Soon campaign

Zillow Preview

Launch with Zillow Showcase

Targeted ads everywhere

Showings with QR codes

Offers & negotiation

Home warranty

Closing

One home, start to finish

How buyers responded

Listing vs. similar listings

Cumulative views, days 1 to 19

Photography that stops the scroll

Let buyers walk through first

Detailed 2D floor plans

Marketing that finds your buyer

What they want in a home

Relocating from

Where they work

Where they spend time

Where they look

What moves them

Geofencing ads

Zillow Preview + Zillow Showcase

More views in the first 14 days

More page views with Showcase

Faster offers, stronger prices

Every buyer inquiry comes to me

Your market snapshot

Questions sellers ask me

Get your custom selling plan

Let's sell your home for more